As someone with a giant sweet tooth, I was so excited to have Jen Essex guest write a blog post. Jen is the owner and head baker at Ruby Jean Patisserie, a Denver, CO bakery that specializes in buttercream cakes and confections that combine premium quality ingredients and flavors with modern style. Not to mention that all of her creations are downright gorgeous! So I asked Jen how couples are supposed to pick a flavor or design for their wedding? Check out her answers below:

You’ve said yes to your favorite person, the perfect venue and all the lovely details; now it's time to create your dessert experience. Your cake and desserts should be a reflection of you as a couple and go along with the entire vision of your wedding. 

How we start the process

When working with clients, we really like to dive deep into what your food love language is; helping us understand your likes and dislikes sets up our tastings for success. Questions we ask our clients are:

• What are your favorite flavors?

• Favorite travel destinations?

• What's your favorite ice cream?

  All of these help us create a unique dessert spread for you and your loved ones. 

Where we get our inspiration

We love to pull inspiration from all the sources. We will search your Pinterest board, your invitations, the dress, the flowers, the linens and create something unique for you and your wedding.

Examples of how we can incorporate you as a couple and details from your big day into your dessert experience…

• Maybe you are traveling to Italy on your honeymoon, so Tiramisu is a perfect thing to have on your dessert bar

• You're getting married in the mountains and evergreen is on your color palette, so we incorporate little touches of pine on your wedding cake

• The tables are the most romantic blush you’ve ever seen, so your entire cake is blush and adorned with the same flowers that are in your bouquet and centerpieces

• You fell in love with French Macarons on your first date, so gifting your guests French Macarons is the perfect little thank you. 

Same thing goes for your desserts and cake as the entire wedding, this is your day; choose things that you love. Our goal is to WOW your guests and make your events memorable.

Want to get in touch? Visit us on our website at rubyjeanpatisserie.com and be sure to follow on Instagram @rubyjeanpatisserie to see all our amazing custom creations!

Edited April 2023: Jen is no longer in the baked goods business, but she’s still a wealth of knowledge if you need any advice!

Jen Essex, Author

Jen is a classically trained pastry chef with a passion for all things sweet. When she is not baking you can find her chasing around her 13-year-old son, Liam and hanging with her husband Brandon and their two rescue puppies Olive and Teddy

Don’t get us wrong, we will never turn down a good slice of cake. All we’re saying is that there are so many amazing dessert options available and we don’t want to have to narrow down our wedding sweets selections to just a classic cake! We asked around and these are the ideas that made our mouths water the most. 

1. A Donut Wall 

Kim Kardashian broke the internet with a flower wall backdrop at her wedding, but instead of flowers why not try something even happier like donuts? There’s no cutting, serving, or even silverware required. Each guest can choose which donut they want and when they want it! The wall can also be used as a background for any other dessert options you decide on. This allows for maximum sweet selection at your wedding  

2. An Ice Cream Bar

If you are getting married in the summer heat your guests will thank you for a nice cool ice cream bar. Have a few base ice cream options and then let your guests go wild over the topping selection. Get creative without breaking the bank. Try pretzels, brownie crumbles, maple bacon, or even your favorite cereal. 

3. A Candy Shop 

This is extra exciting if you choose to have children at your wedding, but we guarantee that candy brings out the inner child in everyone. Make the selection unique by getting customized M&M’s in your wedding colors with your names stamped proudly. 

4. Mini Pies

What’s more patriotic than an apple pie? If you’re having an Independence Day Soirée, consider filling your guests with American pride pies. Try apple, cherry, and blueberry and maybe even lay them out to look like an American flag! Pies also give a “grandma’s kitchen” vibe if you’re having a backyard, family focused event. Serve whatever pies make you feel most at home! 

5. A Twist Off of the Classic: Cupcakes! 

Cupcakes are very trendy right now, and for good reason. They are so many amazing combinations and you don’t have to pick just one like you would for a cake! Having cupcakes means a variety of flavors and decorations. Try s’mores with a toasted marshmallow on top, cinnamon roll with glaze over the icing, maybe even a gluten free/vegan cupcake for those with diet restrictions. As someone who can’t eat dairy with a mom who can’t eat gluten, it means a lot when those things are considered when attending an event. Obviously, you don’t have to stress over every person’s preferences, but options are never bad! 

Have you heard of an even more unique wedding dessert selection? Please share! A fun sweet is never forgotten. 

Lauren Allen, Author

Lauren is a bridal consultant and self-published author, with a background in celebrity styling and bridal make up artistry. You can find her with an oat milk cappuccino in the morning, and a glass of Cabernet at night, her real passions. Get enough wine in her and she will tell you about her perfectly planned wedding. Just promise not to ask about the groom, that’s one detail she’s still working on. Lauren is based in NYC and her book “How to Be 23” can be found here